No humour was spared in the making of this commercial for Renault. Through various unrelated experiments, the force of ‘Bounce Back Ability’ was engineered and captured to produce this TV spot!
Agency: Publicis Dublin
Creative Director: Ronan Nulty
Creatives: Darragh Carey & Avril Durkan
Director: Richard Chaney with Piranha Bar
Agency Producer: Laurie Easterby